Tag Archives: Beyond Marketing

Coffee and News. My early morning routine.
Marketing Service Marketing

6 Tips for Handling an Angry Customer

I wake up to the world a little slower than most. Before engaging, I enjoy making a cup of coffee and perusing the world news before tending to my to do list. This morning brought about a YouTube video that had me shaking my head in wonderment. For decades, it has been drilled that the [...]

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Welcome Party at SXSW V2V
General

The Essential Takeaways for Every Entrepreneur at SXSW V2V

Thought leaders is a term used for really smart people with big ideas. On my first night at SXSW V2V at the Welcome Dinner, I shared a meal with Kevin Lavelle of Mizzen+Main who recently launched an apparel company specializing in moisture wicking dress shirts. His passion and confidence palpable, mixed with a nervous energy [...]

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Screen Shot 2013-07-22 at 12.46.53 PM
General Speaking Engagements

The 5 Most Inspiring TED Talks of 2013

Though Beyond Marketing is a business, we believe in more than just making money – we wish to inspire and be inspired! We love to scour TED and receive insights from amazing minds. In the past two weeks, we have literally looked at more than 100 TED Talks and we have selected these five as [...]

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Marketing Service Marketing Social Media

Something to Think About

  If you’re a restauranteur and you get tipped off that a food critic will be paying your restaurant a visit, what do you do? Firstly, you break into a cold sweat and panic. Then, when you’ve come to your senses, you go through every step to ensure that everything goes perfectly…..presentation, service, excellent tasting [...]

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20 Minutes in the rain....
Customer Service Workshops Marketing Service Marketing Social Media

Customer Service is Passionate

After three months of wintering in the Caribbean, I return having been reminded, rather harshly, of how terrible customer service is these days – it’s EVERYWHERE. The quality of service has become so poor that when given reasonable service (not great service) it stands out. Let me repeat this in another way – mediocre service [...]

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Beyond Marketing
Marketing Service Marketing

Hello World! My Name is James. It’s Nice to Meet You!

Hello World! My name is James La Barrie, founder of Beyond Marketing. So here we are….a new startup with our own corner office on the web. So who am I and why should you care? To begin with, Beyond Marketing is different than most marketing companies. Our approach goes back to that age old expression [...]

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