Tag Archives: Amaze the Customer

Bill Bartmann - CFS2
General Marketing Service Marketing

Social Conscience and Business: CFS2

For me, the perfect Sunday morning is making coffee, waking slowly and watching the various stories presented on Charles Osgood’s, CBS Sunday Morning. I know, I sound like a total geezer, but the stories are so different and examine various topics in the news today or something that happened 70 years ago…I digress. I like [...]

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Customer Service Workshops Marketing Service Marketing

Amaze The Customer

I am going to tell you a secret fundamental to business success. Actually, it’s not a secret because we all already know about this principle. Truth is, we have been carrying it with us since childhood but because we’re all so busy, we’ve forgotten how critically important it is. Remember The Golden Rule? You know, [...]

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Welcome Party at SXSW V2V
General

The Essential Takeaways for Every Entrepreneur at SXSW V2V

Thought leaders is a term used for really smart people with big ideas. On my first night at SXSW V2V at the Welcome Dinner, I shared a meal with Kevin Lavelle of Mizzen+Main who recently launched an apparel company specializing in moisture wicking dress shirts. His passion and confidence palpable, mixed with a nervous energy [...]

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Core Value 10 - Be Humble. Even CEO, Tony Hsieh had time to take a picture with me!
Customer Service Workshops Marketing Service Marketing Social Media

Defining Service and Culture: The Zappos Model

I’ve just returned from a three day Zappos boot camp in Las Vegas where I learned about a company that is undeniably one of the most unique companies on planet Earth. Sound like an exaggeration? It’s not! So here’s the quick skinny on Zappos. They started selling shoes in 1999 when founder Nick Swinmurn couldn’t [...]

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Marketing Service Marketing Social Media

Something to Think About

  If you’re a restauranteur and you get tipped off that a food critic will be paying your restaurant a visit, what do you do? Firstly, you break into a cold sweat and panic. Then, when you’ve come to your senses, you go through every step to ensure that everything goes perfectly…..presentation, service, excellent tasting [...]

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Beyond Marketing
Marketing Service Marketing

Hello World! My Name is James. It’s Nice to Meet You!

Hello World! My name is James La Barrie, founder of Beyond Marketing. So here we are….a new startup with our own corner office on the web. So who am I and why should you care? To begin with, Beyond Marketing is different than most marketing companies. Our approach goes back to that age old expression [...]

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