Category Archives: Social Media

The owner of Patricia - Bowen
Marketing Public Relations Service Marketing Social Media

My Love Affair with Patricia

My girlfriend and I are coffee lovers and definite ‘foodies’ which is why Melbourne was our favorite city during our recent trip to Australia. The choice for great coffee and incredible food exceeded our palatable expectations! Our time in Melbourne was short – a quick three days wedged between time spent in Sydney and the [...]

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CrisisManagement
General Public Relations Social Media

The Dandelion Dilemma: A Public Relations Crisis

WORD OF MOUTH CRISIS   Three days ago, a blog about eating vegan in Charlotte, NC (VegCharlotteNC.com) published a story that has gone viral. The story tells of of an unpleasant experience at a Christmas party at the Dandelion Market restaurant whereby the author claims that she and her fiancé were aggressively thrown out by restaurant [...]

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Care and attention to detail went into the making of our sushi. The chef took great pride in all he did to provide the best sushi possible.
Marketing Service Marketing Social Media

The Power of Word of Mouth Marketing

Below, I share the story of my visit to a sushi restaurant in a bad part of town that surpassed my expectations tenfold. Kabuto restaurant is located in an obscure strip mall in Chinatown fifteen minutes off the Las Vegas strip and pays its marketing team nothing. The marketing messages are stronger than any billboard [...]

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Core Value 10 - Be Humble. Even CEO, Tony Hsieh had time to take a picture with me!
Customer Service Workshops Marketing Service Marketing Social Media

Defining Service and Culture: The Zappos Model

I’ve just returned from a three day Zappos boot camp in Las Vegas where I learned about a company that is undeniably one of the most unique companies on planet Earth. Sound like an exaggeration? It’s not! So here’s the quick skinny on Zappos. They started selling shoes in 1999 when founder Nick Swinmurn couldn’t [...]

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Marketing Service Marketing Social Media

Something to Think About

  If you’re a restauranteur and you get tipped off that a food critic will be paying your restaurant a visit, what do you do? Firstly, you break into a cold sweat and panic. Then, when you’ve come to your senses, you go through every step to ensure that everything goes perfectly…..presentation, service, excellent tasting [...]

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20 Minutes in the rain....
Customer Service Workshops Marketing Service Marketing Social Media

Customer Service is Passionate

After three months of wintering in the Caribbean, I return having been reminded, rather harshly, of how terrible customer service is these days – it’s EVERYWHERE. The quality of service has become so poor that when given reasonable service (not great service) it stands out. Let me repeat this in another way – mediocre service [...]

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