Category Archives: Marketing

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Marketing Service Marketing Social Media

Something to Think About

  If you’re a restauranteur and you get tipped off that a food critic will be paying your restaurant a visit, what do you do? Firstly, you break into a cold sweat and panic. Then, when you’ve come to your senses, you go through every step to ensure that everything goes perfectly…..presentation, service, excellent tasting [...]

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20 Minutes in the rain....
Customer Service Workshops Marketing Service Marketing Social Media

Customer Service is Passionate

After three months of wintering in the Caribbean, I return having been reminded, rather harshly, of how terrible customer service is these days – it’s EVERYWHERE. The quality of service has become so poor that when given reasonable service (not great service) it stands out. Let me repeat this in another way – mediocre service [...]

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Beyond Marketing
Marketing Service Marketing

Hello World! My Name is James. It’s Nice to Meet You!

Hello World! My name is James La Barrie, founder of Beyond Marketing. So here we are….a new startup with our own corner office on the web. So who am I and why should you care? To begin with, Beyond Marketing is different than most marketing companies. Our approach goes back to that age old expression [...]

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